OUR PURPOSE
Peak Design exists to build happy and meaningful lives for the people that work here.
That may sound trite, perhaps even selfish, but it's the truth. Our purpose is closely tied to our mission, which comes to life when our team is enthusiastic, self-driven, and deeply motivated to be here.
OUR MISSION
Our mission was not derived from MBAs, leadership books, or a predetermined strategy. It’s the way that we've been doing things since the beginning of this company. So, we wrote it down:
No. 001
Make The Best Things
No. 002
Succeed At The Expense Of Nobody
No. 003
Treat Our Customers As Peers
No. 004
Offset Our Environmental Impact
No. 005
Use Our Voice To Inspire Positive Change
No. 006
Seek Happiness Over Growth
Our History
We’ve been investor-free since the beginning.
In 2010, fresh-faced midwestern transplant, Peter Dering, took a 4-month trip around the world. On his trip, Peter learned that carrying a nice big camera around is actually a real pain in the ass. He returned to San Francisco, quit his job, and spent 10 months meticulously designing a little device that would make carrying and using a camera an absolute joy.
Pete called his new invention Capture, and put it on a website called Kickstarter where anyone could preorder the little gizmo and help bring his idea to life. It was an enormous success.
In the years since, Peak Design continue to launch Kickstarter campaigns, bringing products to market without the added risk-aversion or interference from investors or venture capitalist.
In short, we make the products we want to make and run the company we want to run, and we have crowdfunding to thank for it.
Kickstarter Campaigns
Sound like a rad place to work?
We believe great work happens when everyone has a voice and feels free to bring their unique selves to the table. We’re committed to equality and inclusivity across race, gender, age, religion, identity, and experience because we know that a diverse team not only sparks creativity but makes work a whole lot more fun!
Check out our current opportunities, and while we may not respond to every application, we genuinely review each one. Thanks for your interest in Peak Design!
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What's it like to use the most thoughtfully designed gear in the world? See for yourself.
